2017 SVA Motion Portfolio Screening
2017 SVA Motion Graphics
Show title, motion graphics package and identity design
The opening title and the collateral identity system for the 2017 SVA Motion Portfolio Screening were designed to illustrate a journey — both literally and figuratively. Graphic elements like suitcases with tags, luggage belts, and street signs with city names were integrated into the opening title. This underlying storyline also resonates with SVA’s international population and its special status as a leader of design education in a city where the world converges. We hope as the title wraps up, anyone watching would feel a sense of belonging, and share this moment of fruition with the graduating class.